JBL Flip 7 Speaker
Insight: Many people use speakers to listen to music while cooking or eating dinner.
Big Idea: Give people the ability to easily create playlists based off of the meal that they are cooking or eating.
In-App Feature (Emerging Technology): SoundBite
In the JBL app, below the user’s JBL Flip 7 the option for “SoundBite” will appear. Once selected, the person’s camera will be used to take a photo of the meal/food they are eating. Once the AI recognizes the food it generates the user’s playlist (Platelist). The Platelist is then transferred into Spotify so they can listen on their JBL Flip 7 via bluetooth while they eat.
